Healthcare

Archetype Mirroring
Avatars Solution
A traditional sales team for a line of prescription drugs may only be able to reach between 30 and 35% of the medical target responsible for 70 to 80% of the market, thus omitting a significant percentage of market potential.

This partial market saturation not only affects the penetration, sales and use of a line of prescriptive drugs, it also limits the size and growth potential of the pharmaceutical organization.Archetype Health System Avatars are not constrained by traditional limitations of time and space. Avatars are available to and in contact with doctors and medical professionals anywhere and at any time through a multitude of digital channels, this includes, overcoming the limitations imposed by the pandemic of COVID-19 that have restricted or sometimes prohibited direct contact with medical target personnel.

Archetype Mirroring Avatar technology allows the provider to include additional Medical and Scientific Informers, Medical Liaisons or Key Account Managers who represent the entire panel of Stakeholders within a given sector covering 100% of potential market channels.

Archetype Mirroring Avatar are life-like Avatars of Medical and Scientific Drug Informants, Medical Liaisons and Key Account Managers which disseminate standardised, accurate information and:

Archetype
Innovative Business Solutions
Changes in organisational models, along with ever-faster technological evolution, allows us to combine what has always worked well in the past with a new way of reaching and engaging customers which is agile, fast and innovative.

With the speed, accuracy and efficiency of Archetype Innovative Business Avatars we can now:

• Streamline the regulation and negotiation process both domestically and internationally reducing the reimbursement time-lag
  
• Shorten uptake times compare to pre-COVID period
  
• Overcome the limitations of face-to-face interactions with medical professionals, paramedics and medical administrators within targeted health structures.

Launching a new prescription drug and medicine is always a challenge, as well as a risk, and often involves a large staff of specialists and face-to-face interactions with clients. Archetype Avatars allow you to create a line of staff specialists made up of, entirely or partially, digital people who interact directly with the client wherever and whenever the client desires.

Archetype Innovative Business Avatars are an innovative presentation (sales) solution in the pre-marketing phase or at the launch of a new drug. The Avatar is capable of delivering to-the-minute up-dated scientific and medical information, in addition to commercial and consumer information, which is clear and accurate and can be customised to the needs and interests of each specific target.

Archetype Innovative Business Avatar virtual staff can eliminate up to 70% of operating costs by radically reducing personnel search and training costs, wages and benefits, incentives and travel costs accrued by human staff.
Archetype Innovative Business Avatars are based on existing business managers, or artificially created, using exclusive hyper-reality graphic technology.

• Offer accurate informed

Archetype Hybrid
Solution
Archetype Health Avatars and Archetype Innovative. Business Avatars in association with Real-life Representatives. In areas with concentrated medical infrastructures and easy accessibility, such as Lombardy, Italy, with its 9 million inhabitants and excellent medical centres, a combination of real and Avatar digital representatives may be the most efficient solution. Whereas, regions with dispersed medical infrastructure, poor accessibility and low population density, such as, Sardinia or Pidmont, Italy, could be better supported by Avatar digital representatives which significantly reduce costs and greatly improve penetration and profitability.

Archetype Avatars are also used for training and updating for scientific information, product promotions, industry compliances, procedures and GDPR.

Equipped with Artifi cial Intelligence (AI) and empathetic (AE) functions, the Archetype Avatar adapts and modulates its instructional paths and presentation styles according to the needs and responses of each trainee. Archetype Avatar training courses and information packages are much more convenient and accessible, standardised and up-to-date, engaging and cost efficient.

Archetype Lifeguard
AI.sclepius
Designed for people who are at risk, the AI.sclepius Avatar provides continuous medical monitoring and medical counselling through an empathetic relationship of reassurance, assistance and aid with the patient or caregiver.

Designed for people who are at risk, the AI.sclepius Avatar provides continuous medical monitoring and medical counselling through an empathetic relationship of reassurance, assistance and aid with the patient or caregiver.

The 3D human-like AI.sclepius Avatars:

1
is connected over the web and interacts through digital devices such as, PC, mobile phone and tablet.

2
monitors and detects changes in the clinical status of the patient

3
serves as a lifeguard and companion reducing risk and anxiety of the patient

4
is able to predict areas of concern, provide advice and respond to emergencies

The AI.sclepius, Archetype Lifeguard Avatar is in regular contact and continuously available to the patient or caregiver:

Monitors and verifies the patient’s state of health

Reassures and converses with the patient and caregiver

Collects, manages and updates all the patient’s medical records highlighting areas of concern or improvements

Reminds the patient of the timetables and dosages for medicines and treatments to be followed

Identifies any changes in the patient’s mood that may be symptomatic of depression or other psychological concerns

Receives distress calls which are promptly routed to Emergency operators to call ambulance or alert medical personnel

Monitors any changes in medical parameters, such as blood pressure, heartbeat, oxygen saturation, etc., and provides critical information to the reference doctor and/or family members