Archetype: Italian Innovation in AI

Enhance Customer Experience with Secure and Personalized AI

Quick responses, natural interactions, and always protected data: Archetype’s AI elevates customer service quality.

Enhance Customer Experience with Secure and Personalized AI

Quick responses, natural interactions, and always protected data: Archetype’s AI elevates customer service quality.

Challenges in Customer Experience

Often fragmented and impersonal digital experiences

High Abandonment Rate

Users leave the site when they don’t find immediate answers to their questions.

Unused FAQs

FAQ sections are often ignored because they lack information.

Inconsistent Tone across Channels

Fragmented communication. Inconsistent style and content across channels.

Customer Care Overload

Teams overwhelmed by repetitive requests that could be automated.

A Single AI that Speaks like your Brand

Archetype transforms customer experience with natural, personalized, and always consistent responses.

Guide and support customers on the website, eCommerce, totems, mobile

A single AI providing assistance across all channels, maintaining smooth and natural conversation.

Consistent and Always Updated Responses

Content synchronized in real-time across all touchpoints, for a uniform and accurate experience.

Brand-safe, Multichannel, Intelligent

An AI that reflects your brand’s values and tone, with full control over responses and zero risks.

What AI Can Concretely Do

Personalized Conversations 24/7

Immediate and contextual responses at any time, reducing wait times and improving satisfaction.

  • AI agent that understands intentions
  • Personalized responses based on user history

Pre-sales Support

Guide customers in choosing the products and services best suited to their needs, increasing conversions.

  • Personalized product/service recommendations
  • Answer technical questions and comparisons

Automated Post-Sales

Automated management of post-purchase requests, order tracking, and first-level technical support.

  • Order tracking and updates
  • Returns management and common issues

Intelligent Site Navigation

Guide users to the most relevant information and pages, improving navigation experience.

  • Contextual navigation suggestions
  • Advanced search with semantic understanding

Achievable Results

Two people analyzing AI system performance dashboards with charts and data indicators on a laptop in a corporate environment.
  • Reduction in management times up to 40% 40%

AI automation speeds up responses and cuts queues (Gartner, Customer Service & Support Predictions).

  • Increase in customer satisfaction up to 25% 25%

Faster and personalized interactions improve CSAT and NPS (Forrester CX Index).

  • Reduction in operational costs up to 30% 30%

AI optimizes resources and reduces repetitive tasks (McKinsey, State of AI 2023).

  • Reduction in abandonment rate up to 20% 20%

Improved customer journey and proactive assistance reduce churn rates (PwC Future of CX Report).

  • Increase in mobile conversions up to 30% 30%

Conversational AI and real-time support boost engagement and sales from smartphones (Google/Ipsos, Mobile Experience Research).

  • Increase in time spent on site up to 15% 15%

Dynamic content and immediate assistance encourage customers to interact longer (Forrester, The Digital CX Playbook).

Archetype Speaks like your Team

Seamless integration with your systems and your brand’s tone of voice.

Customizable Language

The AI adopts your brand’s tone, style, and vocabulary, creating an authentic and recognizable experience.

Integration with Company Systems

Securely integrates with company systems, ensuring consistent and updated data.

Approved and Traceable Responses

Maintain full control over AI responses, with pre-approval and continuous monitoring.

A Single Assistant for Every Touchpoint

Smooth and consistent experience across all contact channels

WEB

Site navigation assistant

SMARTPHONE

Mobile-accessible assistance

TOTEM

Assistance in physical locations and showrooms

Customers can start a conversation on one channel and continue it seamlessly on another, with full context memory.

What Makes Archetype Different

Natural Italian

Specifically designed for Italian, it understands nuances and local cultural references without approximate translations.

Data Sovereignty with Private AI

Servers within the European perimeter, data never shared with third parties, full GDPR and new European AI Act compliance.

No Lock-In

Maintain ownership of your data and content. You can export or migrate them whenever you want, without constraints or penalties.

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Simple and Controllable UX

Intuitive interface that allows even non-technical users to manage, update, and monitor the AI without relying on developers.

Do You Want to Offer your Customers the Experience They Expect?

Discover how Archetype can transform your customer experience across all channels,
with measurable results and a quick ROI.

Ready to Improve your Customer Experience?

Discover how Archetype’s AI solutions can help you reduce costs, increase satisfaction, and create valuable relationships with your customers.

Frequently Asked Questions

Does Archetype Completely Replace Human Customer Care?

No. Archetype automates the most common and repetitive requests, reducing queues and wait times. Human staff remains central for complex and high-value cases.

Is the AI Secure in Handling Customer Data?

Yes. The Archetype platform is designed with a privacy-by-design approach, compliant with GDPR and AI Act, ensuring data sovereignty and protection.

In which Sectors Can Customer Experience be Improved with Archetype?

Financial Services & Insurance, Retail & GDO, Healthcare & Pharma, Manufacturing, Energy & Utilities, Travel & Hospitality: the AI is flexible and adapts to different contexts.

How Does Archetype Integrate with Existing Systems?

Through standard protocols, Archetype can integrate with CRM, ERP, ticketing systems, and e-learning platforms.
Connection methods are defined on a case-by-case basis, according to the client’s needs and infrastructure.

What is the Impact of Archetype on Customer Experience Costs and ROI?

Archetype reduces operational costs by automating most first-level requests and improving staff efficiency. At the same time, it increases customer satisfaction and retention, generating a measurable return on investment within the first months of adoption.

Contact Us

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