Archetype: Italian Innovation in AI
The AI that Responds to Customers, Trains Staff, and Speaks with your Brand's Voice.
With Archetype, you automate assistance and training for energy, gas, water, and telecom, offering precise, traceable, and always available support.
The AI that Responds to Customers, Trains Staff, and Speaks with your Brand's Voice.
With Archetype, you automate assistance and training for energy, gas, water, and telecom, offering precise, traceable, and always available support.
Demanding customers, complex regulations, staff to update. Always.
Repetitive requests about bills, consumption, and faults clog contact centers and extend response times.
Too many Repetitive Requests
Frequent questions about bills, contracts, and faults clog call centers and service points, reducing service quality.
Response Times Too Long
Complex requests require many interactions and delay technical assistance to customers.
Mandatory Continuous Training
Operators and technicians must constantly update themselves on regulations and procedures, often through slow and inconsistent processes.
Fragmented Documentation
Procedures and manuals are scattered across different systems, making it difficult to retrieve information in real-time.
Complex Regulatory Communications
The introduction of new procedures or regulatory changes is not always communicated clearly and uniformly to all staff.
Staff Overload
Call centers and physical service points handle a high volume of requests, leaving little room for higher-value activities.
A Conversational AI Platform that Supports Customers and Employees 24/7.
Governable Responses from Verified Sources
Only official information compliant with industry regulations, without risk of errors.
Multichannel: Mobile, Web, Kiosk.
Access to the assistant and data from any customer or employee contact point.
Customizable by Sector and Role
Specific configuration for energy, gas, water, telecom with differentiated access.
Active Logging and Supervision
Complete tracking of interactions for compliance and continuous improvement.
What You Can Concretely Do
Use Cases
Digital Concierge for Customers
An AI assistant that automatically answers questions about bills, contracts, and faults, reducing the load on call centers and service points.
Interactive Operator Training
AI Coach that quickly updates staff on regulations, procedures, and new services, with traceable and always available learning paths.
Multichannel Support
AI agents integrated into website, app, and kiosks that provide consistent and multilingual answers, improving customer experience.
Quick Access to Technical Documentation
Private AI that organizes and makes manuals, procedures, and guidelines consultable in real-time, reducing response times for complex requests.
Key Benefits in Utilities with AI
- Reduction in call center calls 18%
A Fortune 100 Utilities provider reduced call volume thanks to a self-service AI chatbot (rSTAR case study).
- Increase in self-service 35%
Salt River Project (SRP) doubled its self-service rate, increasing the number of automatically completed requests during peak times (Interactions case study).
- Increase in customer satisfaction 10%
The same project led to an improvement in Customer Satisfaction Score (CSAT), thanks to faster and more accurate responses (rSTAR case study).
Greater Operational Efficiency
A utility in the UK improved customer service efficiency by 10×, reducing operational costs with Conversational AI. (Tech Mahindra case study)
Why Archetype in the Utilities Sector
Secure and Compliant AI
Data processed in a protected environment.
More Efficient Customer Service
Operators are freed from repetitive requests and focus on complex cases.
Multichannel and Multilingual
Same service on website, app, kiosk, and voice, in multiple languages.
Scalable for any Company Size
Flexible solutions for SMEs and large groups, designed to grow over time with monitorable KPIs on demand.
Want to Optimize Customer Service and Operational Processes with AI?
Frequently Asked Questions
Can AI Replace Customer Service?
No, AI handles repetitive and simple requests, while staff focus on complex cases.
How Does it Integrate with Existing Systems?
Archetype’s AI Agents easily connect to existing systems without radical replacements.
How Long Does it Take to Implement?
A pilot project can be activated in 4-6 weeks.
Is Customer Data Safe?
Yes, the AI operates in a private environment compliant with GDPR and AI Act.
Contact Us
Do you have questions or need support?
We are here to help you. Contact us for a quick response or fill out the contact form.